Reshaping our Town Centres

grimsey pic

The Grimsey Review 2 released at the start of July talks of the unwavering need to “reshape our town centres” in the face of consumer behavioural shift to online dependency and rising business rates.

Grimsey highlights a demand for “an empowered organisation” to put these thoughts into action; at SmartWorld Connect we believe that our business model has the potential to play a key role in this “recalibration” of the UK’s town centres. Grimsey states that “the Fourth Industrial Revolution will be the most disruptive period any of us has ever known, as we continue to witness a blurring of the real world with the technological world.”

At SmartWorld Connect we aim to utilise App Store technology to help our towns and cities prepare for this consumer behavioural shift. Each City’s tailored SmartCity App Store will ensure a sustainable bond between commerce and community for the future.

The Grimsey Review suggests a necessity to establish key performance indicators to measure the economic and public health of each town. We would like to take this idea one step further and use this data to improve many aspects of the City e.g. business productivity by using high-street footfall data to inform retail stores of the ratio of customer to passer-by.

Essentially, we have created a platform to support Grimsey’s concept of a Community Improvement District (CID) which embraces all the stakeholders, occupiers, owners, and service providers in an area including local authority. Providing free public Wi-Fi would allow this to happen by supporting flexible work patterns, easy access to the SmartCity App Store and permit cloud-based data collection. Grimsey believes wholeheartedly in this aspect of future town centre growth.

One idea for an app would be a city specific Carpool service to reduce car dependency, like the one in Japan’s Machinoeki movement that Grimsey mentions.

“New thinking, fresh leadership and ambitious initiatives need to be embraced” Grimsey says, so if you are willing to embrace this future vision and to see how SmartWorld Connect can help please contact us and share your thoughts on the Grimsey Review 2 and our business model.



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